VienSo
VienSo is a London-based contemporary womenswear label founded by creative duo Virginia Achenza and Sol Matossian in October 2019.
Like all great ideas, VienSo was launched over late-night drinks. Bonding over a shared love for fashion, nightlife, and travel, Virginia and Sol wanted to capture the elegance of their grandmothers; the style icons that inspire them. With the belief that luxury does not have to be unattainable, they set about bringing their vision to life.
VienSo aims to evoke a mood rather than capture a trend; with the VienSo woman being the heartbeat of any occasion. All pieces are named after cocktails. In the same way that a Negroni or an Aperol Spritz can conjure magical possibilities, heighten the senses, or instil courage, all pieces are made to inspire a specific attitude: #VienSoAttitude.
The VienSo ethos is rooted in heritage and longevity. Each piece is intended to be collected thoughtfully and treasured over seasons and years to come. Made in Spain and prioritising quality over quantity; each garment is an edition of only 24. This
strategy was applied to preserve a sense of uniqueness and exclusivity.